Heyflow alternative
Heyflow vs QualifySites: the same idea, who does the work?
Heyflow tells a story very close to ours: the click is fine, what happens after it isn’t, and better signals make cheaper ads. The difference is who does the work. Here’s an honest look at where Heyflow is the stronger choice and where we are.
Who does the work
It depends on what you spend
Heyflow’s managed service is real, and generous. It starts where our clients usually stop. Here’s who builds and runs the funnel at each level of monthly ad spend.
Credit where it’s due
Where Heyflow is ahead of us
Heyflow is a serious product with a clear view of the market. Its funnels are mobile-friendly and fast, its builder has some forty blocks including calculators, payments and booking, and on the Scale plan you can add your own CSS, JavaScript and HTML. Reviewers on OMR and TrustRadius often say it gives them more design freedom than Typeform, and they praise how personal its support feels.
It also does things we don’t. For regulated lead generation in the US (insurance, solar, legal, finance) it has TrustedForm and Jornaya consent certificates, IP capture, carrier-level phone validation and one-time codes by text. If your business lives or dies on proving consent, that matters more than anything else on this page.
And at high volume it’s cheap. Extra responses cost around 20 cents each, and its data is hosted in Europe on Google Cloud, which helps EU businesses with GDPR.
What reviewers push back on
Price is the most common complaint on OMR, mostly because the features performance marketers want (A/B testing, the Meta Conversions API, custom code) sit in the top plan or in paid bundles. Others mention complex logic taking a long time to set up, a builder that can be slow to save and publish, and spam submissions after launch.
Side by side
Heyflow and QualifySites, compared
| Heyflow | QualifySites | |
|---|---|---|
| The pitch | Ads bring clicks; Heyflow brings conversions. Software for performance marketers. | More serious buyers from the clicks you pay for. A service for high-ticket businesses. |
| Who builds it | You, a matched partner, or Heyflow’s team if you spend $100k+ a month on ads. | We do, at every plan, with your sales team.Edge: QualifySites |
| Design control | Strong. Custom CSS, JavaScript and HTML on Scale; reviewers rate its flexibility. | Fully custom, but designed by us rather than by you. |
| Scoring leads | Formulas for scoring and dynamic pricing, from Growth. | Scoring on fit, budget and timing, agreed with your sales team. |
| Meta Conversions API | Scale plan only (€239/mo billed yearly). | Every plan, with qualified leads, their value and sales.Edge: QualifySites |
| What the ad platforms hear | Events from the funnel itself, such as a submission. | What happened next too: qualified, booked, bought, matched by click ID.Edge: QualifySites |
| A/B testing | Native, with statistical significance. Scale plan only. | Split test against your current page, plus a monthly A/B test, run by us.Edge: QualifySites |
| Compliance for regulated US lead gen | TrustedForm, Jornaya, IP capture and carrier-level phone checks.Edge: Heyflow | Not something we offer. |
| How you’re charged | By plan, responses, funnels, seats and bundles. €0.18–0.20 per extra response. | One monthly price set by your ad spend.Edge: QualifySites |
| Price | €29/mo, or €19/mo billed yearly (ex VAT).Edge: Heyflow | $495/mo + $1,500 set-up. |
The finish line
A submission isn’t a sale
Heyflow and we agree on the big idea: Meta and Google optimise for whatever you report, so report something better than a page view. Heyflow’s answer is to send events from the funnel itself, server to server, including to Meta on the Scale plan.
That’s a real improvement on a browser pixel. But the most useful moments for an ad platform happen after the funnel: when your team marks an enquiry as qualified, when a call is booked, when a deposit is paid. Those happen in your CRM days later. To use them, each lead has to keep the click ID it came in with, and someone has to send the outcome back, matched to that click.
We couldn’t find that CRM-stage feedback documented on Heyflow’s pricing page, so treat it as something you’d set up yourself or with a partner. With us it’s part of every plan, for Meta and Google, and it’s a big reason a journey keeps getting cheaper to run after launch.
Which one fits
Real businesses, honest picks
An insurance lead-gen company buying traffic at volume in the US
Our pick Heyflow
Consent certificates, phone validation and cheap per-response overage are exactly what that business needs. Heyflow is built for it; we aren’t.
A growth team with a CRO specialist and a developer
Our pick Heyflow
With people to design, code, test and read results, Heyflow Scale gives you a lot of control for a few hundred euros a month.
A villa rental company spending $8k a month on Meta and Google
Our pick QualifySites
Too small for Heyflow’s managed offer, too busy to build and test it themselves. One booking pays for months of our fee.
A wedding venue with a two-person sales team
Our pick QualifySites
They need to know which enquiries have a real date and budget before they call, and they don’t have a marketer to run a funnel tool.
A DTC brand spending $150k a month
Our pick Heyflow
At that spend Heyflow’s own team will build and optimise for you, and its e-commerce plan fits product quizzes better than our service does.
A clinic that hasn’t settled on its treatments or prices yet
Our pick Neither, yet
Settle the offer first. Any funnel, built by anyone, works best once you know what you’re selling and to whom.
Price
Heyflow’s plans and ours
Heyflow prices in euros, excluding VAT, by responses and bundles. We price in US dollars by ad spend.
Heyflowpublished plans, checked 23 October 2026
- Starter€29/mo€19/mo billed yearly · 50 responses a month · 5 funnels
- Growth€129/mo€89/mo billed yearly · 250 responses · scoring formulas · your branding
- Scale€299/mo€239/mo billed yearly · 1,000 responses · A/B testing · Meta Conversions API
- EnterpriseFrom €1,100/mo5,000+ responses · migration help
For paid traffic with A/B testing and the Meta Conversions API you’d need Scale. Bundles (design, coding, integrations and more) can be added to lower plans for €30–100 a month each.
QualifySitesone plan, sized by your ad spend
- Starter$495/mo + $1,500 set-upAd spend $3k to under $10k a month
- Growth$975/mo + $2,500 set-upAd spend $10k to under $30k a month
- Scale$1,495/mo + $4,500 set-upAd spend $30k+ a month
Strategy, copy, design, build, CRM and ad-platform tracking, the split test and monthly tests, all included. Live in 7–14 working days. Beat your current page by 30% in 30 days, or your money back.
Questions
Heyflow vs QualifySites: what people ask
What is Heyflow?
How much does Heyflow cost?
Does Heyflow build funnels for you?
What’s the difference between Heyflow and Perspective?
Can you A/B test in Heyflow?
Is QualifySites worth more than Heyflow?
How we compared
We’re QualifySites, so we’re not neutral, and you should read this page knowing that. Everything we say about Heyflow comes from its own public pricing, product and help pages, checked on 23 October 2026, and from themes that come up again and again in public reviews. Prices change, so check theirs before you decide. If anything here is wrong or out of date, email hello@qualifysites.com and we’ll fix it.
Same idea. Done for you.
See how much of your ad spend never turns into a serious enquiry, and get an honest answer on whether a journey would help.